Topic: BuildingWebsiteNews - Stop the presses? Which paper will give up print first? - Guardian Unlimited

Go to Guardian Unlimited home UK news World news Comment is free blog Newsblog Sport blog Arts & entertainment blog Podcasts In pictures ———————- Archive search Arts and entertainment Books Business EducationGuardian. Which American paper will be the first to give up on newsprint altogether in favour of online? Yet the city does generate enough local advertising revenue to support a sizable online business (with, of course, many fewer staff than necessary for the print version). The Chronicle currently lays claim to 265,000 subscribers to its weekday print version but, conceivably, could transfer those to online. Fine concedes that advertisers still pay more for ads in the newspaper than on the website, but I guess the absence of a print version would force them online and, by extension, force them to pay more. Though Fine fails to mention it, it is surely significant that San Francisco is the home base of Craigslist , the site that offers free classified advertising and which has been steadily destroying the Chronicle's business model since it started up in 1995. read more

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